vabsRider's Design Effect

The Good Design Awards celebrate excellence in design and innovation. This year’s theme, “Design Effect,” focuses on how great design transforms lives—perfectly reflected in how the vabsRider enhances the cycling experience and subsequent rider wellbeing.

Here are some of the key benefits of using the vabsRider:

• Ease of returning to cycling: the vabsRider is an accessible solution for those looking to get moving again after taking a break
• Improved comfort: reduces soft-tissue pain, allowing for more enjoyable, pain-free rides
• Exercise accessibility: makes cycling more approachable for all fitness and wellbeing levels, increasing opportunities to stay active
• Community connection: encourages socialising with fellow cyclists, friends, family, and local cycling groups
• Enhanced performance: helps boost cycling performance with its ergonomic design, allowing cyclists to enjoy longer rides
• Sustainability: reduces your carbon footprint by promoting cycling as an eco-friendly mode of transport
• Cost saving: helps you save money by reducing reliance on cars and public transport.

The wellbeing benefits are endless and we’re excited to see how the vabsRider will make a positive difference in cyclists' lives everywhere.

Thank you for being part of our journey!

We’re deeply honoured by the recognition from the Good Design Awards. This achievement was made possible by the incredible collaboration of our engineering partners, Philippe Guichard and Whistle Design Group, whose expertise helped bring the vabsRider to life. To our friends, family, supporters, and everyone who believes in our vision—thank you for standing with us. Your support inspires us every day to continue pushing the boundaries of cycling innovation and to keep moving forward!

What's Next?

Winning these awards is just the beginning. We’re gearing up for our Kickstarter launch, where cyclists around the world can experience the vabsRider’s unmatched ergonomic comfort. Subscribe to our Newsletter below for exciting updates as we prepare to launch on Kickstarter—you won’t want to miss it!

Happy cycling (or future cycling),
The ataraxyBSC Team